Blog | On Joining Neo

I joined Neo following several years in the coin operated vending machine industry, where I developed European business for a digital photo booth company, the first to use touch screen technology. A poignant moment during that role was when I visited the global Photokina show in Cologne. It was at a time when nearly everybody who was anybody tried to get a piece of the action in the exploding digital kiosk market for instant printing of photos. Digital printing from kiosks was heralded as a revolution to take the retail world by storm, yet in reality, only a few companies have made it commercially successful, among them Neo and it’s partners. This is one of the reasons Neo stands head and shoulders above the competition and a deciding factor for joining them.

Neo is very well positioned to not only continue to capitalise on its core competencies and increasing global market share, but to stay at the forefront of developments. Neo faces a great deal of opportunities with the
complimentary internal strengths to execute these. Therefore I feel I am joining Neo at a highly exciting time where the background, experience and career aspirations I can bring will help influence and support emerging growth-oriented strategies to capitalise on that match. Having only been with Neo for two weeks, my initial project with this aim in mind already involves launching a world first retail phenomenon known by the name of e-wrap. So watch this space closely as it is going to take the UK & Europe by storm.

Jurgen Strack

11 June 2009